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Rapleaf is selling your identity

sharon sanders

Editor-in-Chief & President
Please be careful while participating on all of the social media that have become popular in the last couple of years. What you post or chat is NOT PRIVATE even if it appears that it is. Only post what you would be comfortable being as the header of Drudge or on the front page of the New York Times:

Rapleaf is selling your identity



By David Goldman, staff writerOctober 22, 2010: 9:55 AM ET


NEW YORK (CNNMoney.com) -- Rapleaf knows your name, your age and where you live. It knows your e-mail address, your income and what social networks you use. It knows your likes and dislikes. And it makes money by selling much of that personal information to advertisers.


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But a number of privacy experts said they believe Rapleaf is being disingenuous. They noted that the company links users' names and e-mail addresses to many social networking profiles -- including Flickr, Friendster, LinkedIn, Twitter, Pandora, Wordpress, MySpace, Bebo, Tribe, Livejournal, Yelp and Amazon -- and sells that information to third-parties.
 
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