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PLoS ONE. Predicting the Lay Preventive Strategies in Response to Avian Influenza from Perceptions of the Threat

Giuseppe

Emeritus
[Source: PLoS ONE, full text: (LINK). Abstract, edited.]

Predicting the Lay Preventive Strategies in Response to Avian Influenza from Perceptions of the Threat



Jocelyn Raude<SUP>*</SUP>, Michel Setbon - EHESP School of Public Health, Sorbonne Paris Cit?, Rennes, France


Abstract

Background

The identification of patterns of behaviors that lay people would engage in to protect themselves from the risk of infection in the case of avian influenza outbreak, as well as the lay perceptions of the threat that underlie these risk reduction strategies.


Methodology/Principal Findings

A population-based survey (N = 1003) was conducted in 2008 to understand and describe how the French public might respond to a possible outbreak. Factor analyses highlighted three main categories of risk reduction strategies consisting of food quality assurance, food avoidance, and animal avoidance. In combination with the fear of contracting avian influenza, mental representations associated with the manifestation and/or transmission of the disease were found to significantly and systematically shape the behavioral responses to the perceived threat.


Conclusions/Significance

This survey provides insight into the nature and predictors of the protective patterns that might be expected from the general public during a novel domestic outbreak of avian influenza.


Citation: Raude J, Setbon M (2011) Predicting the Lay Preventive Strategies in Response to Avian Influenza from Perceptions of the Threat. PLoS ONE 6(9): e24943. doi:10.1371/journal.pone.0024943

Editor: Erika Martins Braga, Universidade Federal de Minas Gerais, Brazil

Received: March 3, 2011; Accepted: August 24, 2011; Published: September 20, 2011

Copyright: ? 2011 Raude, Setbon. This is an open-access article distributed under the terms of the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original author and source are credited.

Funding: This work was financially supported by the Research Fund devoted to ?avian influenza? of the French Agence Inter-etablissement pour la Recherche et le Developpement (http://www.aird.fr/). The funders had no role in study design, data collection and analysis, decision to publish, or preparation of the manuscript.

Competing interests: The authors have declared that no competing interests exist.
* E-mail: Jocelyn.Raude@ehesp.fr
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