Re: Colorado Consumer Health Initiative ad promotes free flu shots so young people can drink more hard liquor
The good news is that these ads are NOT being issued by the government, only by an outside group trying to promote young people to sign up for health insurance. The association of free flu shots with hard liquor shots is only an unfortunate coincidence, it seems.
But beyond the obvious issues with the promotion of alcohol consumption, these ads have far more troubling associations. A female contributor on Fox News last night (I didn't catch her name) pointed out that several of these ads appear to be anti-feminist, suggesting that the most important thought in the minds of young women is how attractive certain young men are.
Beyond that, I wonder about the stereotypes of young people that these ads are spreading. These ads give the impression that sex and alcohol are the most important things in young people's lives. For the most well-educated generation ever, a generation graduating college into the worst job market in decades, this stereotype of adults in their 20s and 30s acting like irresponsible, sex-crazed, alcoholics does way more harm than good. If similar ads were issued portraying seniors in a negative light, the AARP would be furious.
These ads are counterproductive and need to be pulled.