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China - Education industry takes a big hit due to "Double Reduction Policy" that mandates "strict management" of training institutions

sharon sanders

Editor-in-Chief & President
Suddenly announce! Close all stores


Release time: 08-2701:23



On August 25th, Guangzhou Gangde Education released "A Letter to the Parents of Gangde Students" on its official WeChat account, announcing that all stores will be closed on August 31. Parents who have not yet applied for a refund are requested to contact relevant work Personnel go to the campus to handle refunds.


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There is a "forecast" early in closing



All 27 training centers closed



It is reported that this time, Gangde Education will close all stores in fact, there has been a "announcement." On August 1, Gangde Education held a staff meeting to let everyone know about the company’s decision: Gangde Education will transition to August 31 and close all 27 training centers under the group.



Founded in August 2016, Gangde Education is a high-end secondary and elementary school extracurricular education institution in the field of K12 extracurricular tutoring in Guangzhou. Its business scope involves quality education, subject education, family education, research education and other education fields. According to previous public information and related persons in charge, Gangde Education Group has nearly 30 training centers in various districts of Guangzhou, with more than 500 teachers, and more than 10,000 students are enrolled each year.



On August 25th, Tang Gang, the founder and principal of Gangde Education, issued a "Letter to All Gangde Employees" to all employees. Tang Gang revealed in the letter that after the company closes, he himself will devote himself to the field of science and technology education.


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Shanghai AA English, Art Education, etc.


Off-campus training institutions announced the closure of business


"With immediate effect, we will completely suspend all AA English online and offline courses, suspend the opening of AA English campuses, and promise to refund the remaining class hours to parents." On the afternoon of August 24, Shanghai issued "About further reduction Implementation Opinions on the Burden of Students’ Homework and Off-campus Training in the Compulsory Education Stage .


That night, AA English issued an announcement and analyzed the refund process in a letter to students and parents. According to its official WeChat introduction, AA English was founded in 2011, focusing on English training and tutoring, which can meet the needs of English learning and test preparation at different stages.

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A letter from AA English to students and parents (including guidance on refund process) The pictures in this article are all provided by the interviewee


On the evening of August 24, Shanghai Art Education also released "A Letter to the Parents of Art Scholars": a profound understanding of the significance of the "double reduction" work. After careful consideration and discussion by the school management, I regret to inform that from August 24, 2021 (including August 24), Art Education will no longer offer any online and offline courses, and all campuses will be closed. . In order to protect the rights and interests of students and parents, and properly handle follow-up matters, Art Education will arrange dedicated personnel to provide services.

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A letter to the parents of art scholars


According to parents’ reports, another training institution named "Quanyousheng Education" has also ceased operations. The reporter searched on a review website and found that many of Quanyousheng’s stores in Shanghai had been "closed and closed".

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Many of Quanyousheng's stores in Shanghai have shown the status of "closed"


Some large off-campus training institutions have also adjusted their business. Mr. Hu, a Shanghai citizen, received an urgent notice from the teacher of Xueersi: Affected by the double reduction policy, Xueersi cannot schedule classes on weekends. The rent cost of the Zhongshan North Road teaching site is too high to support the operation of face-to-face classes. After thinking about it again and again, the school chose to withdraw the rent. All classes at the Zhongshan North Road teaching site have been converted to online small classes.

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Urgent notice from teacher Xueersi


Off-campus training institutions such as New Oriental and Onlly have temporarily suspended all subject training during the summer vacation. After the fall semester, the training will be conducted from Monday to Friday. On weekends, it is mainly for Q&A and nursing.


"Double reduction" landed, where did the practitioners go?



At the end of July, the "Double Reduction Policy" was promulgated, requiring "strict management" of training institutions. Under the policy, the stay of many practitioners in the education and training industry has also become the focus of social attention. On August 17, Zhilian Recruitment released a report on the trend of changes in the supply and demand of talents in the education and training industry , which is different from the month-on-month growth trend of the number of posts released in June and July on the entire platform in 2021. The number of posts released in the education and training industry in June and July decreased by 9 month-on-month respectively. %, 6.5%, but the proportion of job seekers who expect to continue to work in the education and training industry does not fall but rises.



Demand for teaching and training positions plummeted under the "double reduction" policy



Jobs in Beijing's education and training industry decreased by 49.3%



After the "double reduction" policy has been settled, the entire education and training industry, especially K12 training institutions, are actively looking for a path to transformation. The adjustment of business sectors will naturally bring about changes in talent recruitment. The initial manifestation is that the overall recruitment scale of the industry has slightly shrunk. Big data from the Zhaopin recruitment platform shows that the number of posts posted in June and July of 2021 is different from the month-on-month growth trend of the number of posts posted on the entire platform in 2021. The number of posts posted in the education and training industry in June and July has decreased by 9% and 6.5% respectively.



Data show that the number of job seekers in the education and training industry in June bucked the trend and increased by 8.7% month-on-month, after a further increase of 10.4% in July. Zhaopin Recruitment predicts that with the implementation of the policy, industry insiders will become more clear about their future plans, and the number of job seekers may continue to grow.



The number of jobs posted in the education and training industry in July was 32.4% lower than that in March before the policy was released. Tier 1 cities were the first to be affected. Big data from the Zhaopin recruitment platform showed that the number of jobs posted in the education and training industry in Tier 1 cities in July 2021 decreased by 38.2% compared with March, which was higher than other cities. Among them, Beijing dropped by 49.3%, ranking first in the country.
 
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