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CDC Conference Call: Crisis & Emergency Risk Communication by Barbara Reynolds

Mellie

Mellie

Well-known member
Just having time to share this...

Excellent 1 hr conference call (from 05/02/06) on communication in response to H5N1, but really good info for all kinds of risk communication.

Anyone giving a presentation should keep the audience in mind and keep it as simple as necessary for that audience.

Barbara Reynolds answers questions like
  • what do people want to know when confronted with life-threatening risk?
  • what do they feel inside?
  • what are the communication failures that those in charge might make?
  • what can they/you do to boost communication success?
  • what's the cost to individuals at risk? to communities?
  • how is communicating to individuals under stress is different than other communication?
  • how do you/we communicate about risk in an emergency? given that all risks are not accepted equally (nice info here and it indicates the degree to which pandemic will be the extreme stressor)
  • how we build trust

  • She sums it up with To be effective, public messages in a crisis must be
  • Simple
  • Timely
  • Accurate
  • Relevant
  • Credible
  • Consistent
After hearing the conference call, I found this page that has a phone number for whomever wants to listen (I'd be curious to know if that included the Q&A portion at the end that those involved in the conference heard):

http://www.bt.cdc.gov/coca/callinfo.asp
Dial-in #: 800-369-1619
Passcode: Risk Communication

**Download the powerpoint slide show**:
http://www.bt.cdc.gov/coca/ppt/crisis_communication_050206.ppt

I did not have that ppt available while listening, and the slides help.

Barbara Reynolds is an excellent speaker.
 
Re: CDC Conference Call: Crisis & Emergency Risk Communication by Barbara Reynolds

Mellie, how do you tune into this progrom or a copy of theis program?
 
Re: CDC Conference Call: Crisis & Emergency Risk Communication by Barbara Reynolds

Mellie- Thank you for that fabulous post!! The last slide is applicable to us, here, as a news/information forum.
 
Re: CDC Conference Call: Crisis & Emergency Risk Communication by Barbara Reynolds

Florida, how did you get the program? I can see the last two given by the CDC, and am currently listening to the quarantine presentation. But, I cannot figure out how to retrieve the current one.

Nevermind, I figured it out.
 
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