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PLoS One. 2018 Feb 14;13(2):e0192594. doi: 10.1371/journal.pone.0192594. eCollection 2018.
Increasing influenza vaccination rates via low cost messaging interventions.
Baskin E1.
Author information
Abstract
This article tests low cost interventions to increase influenza vaccination rates. By changing an email announcement sent out to employees in 2014 (n > 30,000), the following interventions are tested: incentives, attention to the negative impacts of not get vaccinated, and showing a map to the vaccination centers at the end of the email announcement. Only the map condition helped increase influenza vaccination rates. The use of low-cost interventions can improve influenza vaccination rates though not all interventions work as well as others in the field. In particular, while including maps helped increase vaccination rates, other factors such as negative impact reminders and incentives, which previous studies have found to be successful in the laboratory, did not.
PMID: 29444147 DOI: 10.1371/journal.pone.0192594
Free full text
Increasing influenza vaccination rates via low cost messaging interventions.
Baskin E1.
Author information
Abstract
This article tests low cost interventions to increase influenza vaccination rates. By changing an email announcement sent out to employees in 2014 (n > 30,000), the following interventions are tested: incentives, attention to the negative impacts of not get vaccinated, and showing a map to the vaccination centers at the end of the email announcement. Only the map condition helped increase influenza vaccination rates. The use of low-cost interventions can improve influenza vaccination rates though not all interventions work as well as others in the field. In particular, while including maps helped increase vaccination rates, other factors such as negative impact reminders and incentives, which previous studies have found to be successful in the laboratory, did not.
PMID: 29444147 DOI: 10.1371/journal.pone.0192594
Free full text